Simple & Easy Training for Everyone!
50+ Video Lessons
Simple, step-by-step, bite-sized video lessons after every module so you make real progress, starting today!
Join our trainer's webinars live or catch the replays to keep abreast of the latest digital marketing, tips, and techniques.
Community & Group
Join to learn digital marketing course and stay for the community. Network, discuss, and share ideas with your peers.
Dive deep with our 120+ practical lessons that take you through everything you need to know about digital marketing, from the basics all the way to the cutting edge.
Quizzes & Mock Interview
Cement your digital knowledge with our live projects, interview questions-answer and quizzes. Don't forget a thing and know how to implement what you learned effectively.
Want to go further? We have to give every student, with software discounts,worksheets, templates, bonus study materials, and recommended resources.
Weekend & Weekdays Batches
Certifications & Job Guarantee
What happy aspirants are saying…
★★★★★ | (4.8/5 based on 57 reviews) | Read reviews
My career was into Content and Client Services and I was eager to have an alternative career w.r.t photography and blogging. The training I got from this institute was very fulfilling. Majority of the modules were relatively helpful and the overall course was very satisfying! Jay Vardhan
Really enjoyed a 2 day workshop in Daulat Ram college , Delhi university. the session were very informative and new things were taught with a correct pace and with lots of patience. Thank You Sir! Phalguni Sen
Its always being great to be a part of innovations and get motivated at the same time. AND this rare combo can be seen in click perfect its wonderful to he part of such great institute where you learn and get trained by experts so easily and conveniently. Neha Bhushan
About the Instructor
Shamsher Khan is a Digital Marketing Lead Trainer. His professional experience cuts across both MNCs and start-ups which gives him very deep understanding of the digital marketing industry.
In industry since 2011, started digital marketing, Worked with MNCs, Later started freelacing and served clients Globally, Trainer for many popular institutions like IIT Delhi, Delhi University, ITS Ghaziabad and many more.., Bacholer in computer science-Information Technology, and tie-up with "Click Perfect" Digital Marketing Institute.
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About The Course
This program is delivered in face to face high-tech classroom over live practical projects, along with optional webinars and Q&A sessions that allow you to interact with the instructor, ask questions, and get individual attention.
Here's a list of primary modules and brief to the online marketing main concepts, tactics and strategies you will gain from joining this course.Download detailed course modules including all the details of schedule, course fee, duration, scope and batch timing option available.
1. Introduction of DigitalMarketing
What do you need? What are the prerequisites? How do we get started? Discover all of that and more in the introduction!
→ What is Digital Marketing Exactly?
→ Why Digital Marketing is the Only Choice?
→ Digital Marketing Vs Traditional Marketing
→ Inbound Marketing Vs Outbound Marketing
→ Understanding Traffic, Rank, Leads etc
→ Website, Blog, Portals & Search Engines Explanation
→ Understanding Domain Name, WWW & Hosting Server
→ The benefit of Using Digital Marketing as a Marketing Mix
→ Understanding Automation in Digital Marketing
→ Why Everyone Should Learn Digital Marketing?
→ Benefits / Career Opportunities in the Digital Marketing Industry
→ Question- Answer Session to clarify any question you have
2. Website Design / WordPress CMS
Before you build it, before you can even discuss/promote people to be interested in your product/service, you need to design it!
→ What is a Website?
→ Benefits of Owning a Website
→ Types of Website & Portals
→ Requirements & Cost to Create a Website
→ Understanding Domain, Server, HTTPS & Other Technicals
→ Buying a Perfect Domain For Your Website
→ Purchasing a Hosting Server & Configuring with Domain
→ Understanding Different types of Web Technology & CMS’s
→ Wordpress, Joomla, OpenCart, Blogspot, Weebly & Wix (Explanation)
→ Features, Benefits & Showcase of Wordpress
→ Installing Wordpress Website CMS on Server
→ Understanding Wordpress Themes & Plugins
→ Configuring Wordpress Website Settings
→ Wordpress for Corporate Website Vs Blog (settings)
→ Theme Selection and Customization (as per your niche selection)
→ Conversion Focused Home Page Designing
→ Designing Service/Products Pages
→ Contact us, About us, & Other Required Pages
→ Wordpress Photo Gallery & Multimedia Settings
→ Understanding Required Legal Pages on a Website
→ How to add Additional Required Functionality on Website
→ Chat, Popup, Contact form & Email Subscription
→ Plugin Installation & Configuration (multiple)
→ Yoast SEO Plugin for Website Optimization
→ Wordpress Website Security
→ Backup & Restore of a Website (how to do for any website)
→ Wordpress Hidden Features (explanation)
→ How to create any kind of Website using Wordpress (Tips & Advice)
3. Search Engine Optimization
How search engines actually work? How to rank a website/your name? How do they rank a page, and what do they require from us for ranking?
→ What is Search Engines?
→ Types Of Search Engines?
→ How does Search Engines Work?
→ Understanding Search Algorithms
→ What is Search Engine Optimization (SEO)
→ What are Keywords & How it Works
→ Website Indexing in Search Engines
→ Understanding Popularity & Ranking
→ Meta Tags & Meta Data
→ SEO Copywriting Techniques
→ On page Optimization (complete)
→ Off Page Optimization (complete)
→ Link Building (Strategies)
→ Local SEO Optimization (strategies)
→ UI/UX - User Experience Optimization
→ Website Structure Optimization
→ Schema Data Implementation
→ 404 Errors, Sitemap & Robots Txt
→ Technical SEO Optimization
→ Black Hat & and Grey Hat SEO Techniques
→ SEO Tools, Tricks & Strategies
→ Measuring SEO Performance & Reporting
4. Social Media Marketing
What is Social Media Optimization & Marketing? Why Social Matters? Influencer's Tools & Strategies? What types of Content Goes Viral?
→ What is Social Media?
→ Why Social Media is Important?
→ Social Media Optimization Vs Marketing
→ Primary Social Media Platform for Business
→ Social Media & Business Branding
→ How Social Media Impact Site Ranking in Search
→ Facebook, Twitter, Linkedin, Google Plus & Pinterest
→ Setting Up Business Page/Profile on Primary Channels
→ Social Media Business Page /Profile Optimization
→ Different Features available for Business (explanation of all platform)
→ Best Practice of Using Graphics & Multimedia
→ Social Media Post & Graphics Designing Tools
→ Creating First Promotional Post for all Platforms
→ Increasing Likes, Followers & Post Engagement
→ Social Media Extensions & Plugins for Website Integration
→ Understanding Social Media Influence
→ Understanding Earning Opportunity from Social Media
→ Social Media Open Graph Meta Data
→ Advertisement Account Setup on all Platforms
→ Overview of all Features in Ads Dashboard
→ Understanding Ad Campaign Structures
→ Creating Sponsored Ad Campaign
→ Understanding Pixel & Remarketing
→ Social Media Management Tools
→ Social Media Etiquettes (Do & Don'ts)
→ Everything will be covered on above mentioned primary social platforms
→ Question - Answer to recapture all you have learned.
5. Google Adwords (PPC)
Digital Marketing course is nothing without learning Google Adwords, so, How does this google advertisement program works? How to generate leads and Increase brand presence? Why Google Adwords is a must learn Skill today?
→ What is Google Adwords (PPC)?
→ Understanding the Concept of Online Advertisement
→ How Google Adwords Program Works
→ Setting Up Adwords Account
→ Google Adwords Ads & Ad Networks Types
→ Google Adwords Campaign Types
→ Google Adword Express Vs Regular Adwords
→ Understanding Pricing Model
→ What are CPC, CPM & CPA Ads
→ Billing and Payment Settings
→ Adwords User Interface Dashboard Overview
→ Keywords & Customer Research
→ Understanding Keyword Match Types
→ Adwords Account Structure
→ Creating Search Campaigns
→ Campaigns, Ad Groups, and Ads (explanation)
→ Display Campaign Creation
→ Video Campaigns
→ Adwords Shopping Ads
→ Mobile App Installation Ad Campaign
→ Google Adwords Extensions
→ Mobile Device Targeting
→ Adwords Bidding Types & Strategies
→ Landing Pages Best Practice
→ Conversion Tracking Code Setup
→ Remarketing Ads in Adwords
→ Campaigns & Ads Optimization
→ Understanding Ad Ranking
→ Google Adwords Tools
→ 3rd Party Tools for Adwords
→ Google Analytics -Adwords Integration
→ Measuring Ads Result Matrix
→ Google Adwords Reporting
→ Understanding Ad Policy and Rules
→ Google Adwords Exam & Certification
→ Question-Answer session to clear doubt & recapture everything
6. Professional Blogging
Why do people blog? What are the concept of earning? How to become a pro blogger? Does Blogging helps in business?
→ What is Blog & Blogging?
→ Business Blogging Vs Blogging for Earning
→ Why You Must Start Blogging
→ 3rd Party Blog Platform Vs Self Hosted Blog
→ Niche Research & Selection
→ Domain & Hosting for Blog
→ Blog Installation using Self Hosted Wordpress
→ Blog Customization & Branding
→ Blog Content Creation
→ Setting Up Social Media for Blog
→ Newsletter Subscription Setup
→ Blog Monetization Techniques
→ Different Ways to Earn from a Blog
→ SEO Strategy for Blog Promotion
→ Networking with Other Bloggers in Your Niche
→ Steps to Become a Popular Blogger
→ Must-Have Tools & Plugins for Blog Management
→ Question-Answer to clear doubt and recapture everything
7. Affiliate Marketing
How does the affiliate earn without products? How you can become a high paying affiliate? How to Promote affiliate products?
→ What is Affiliate Marketing
→ Sources to Make Money Online
→ Why Affiliate is Evergreen Option
→ Requirements to Become an Affiliate Marketer
→ Affiliate Program Selection (niche selection)
→ Applying or an Affiliate Program
→ Building Assets for Affiliate Promotion
→ Payment & Payouts Settings
→ CPC, CPA, CPI & Other Metrics
→ Promoting Affiliate Products
→ SEO Strategies for Affiliates
→ Blogging for Affiliate Promotion
→ Different ways to Monetize Your Affiliate SIte
→ Affiliate Marketing Extensions & Plugins
→ Performance Metrics Analyzation
→ Affiliate Marketing Networks
→ Affiliate Marketing Tools of the Trade
→ Question - Answer to clear doubt and recapture everything
8. E-Commerce & Payment Gateway
Now it's time to get those e-commerce sales. You need a launch & promotion strategy that works, and then you need to get more sales long into the future from your eCommerce store.
→ What is eCommerce?
→ eCommerce Plan & Requirements
→ Creating an eCommerce Website (Using WP)
→ eCommerce Website Settings (product & delivery etc)
→ eCommerce Themes, Plugins & CMS’s
→ Product, Category & Product Details Creation
→ Adding/Uploading Products on Website
→ eCommerce Website Promotion strategy
→ SEO for eCommerce Website
→ Products Remarketing, Cross Up/Down Selling
→ Understanding Coupon System
→ Product Review System (on your store)
→ Payment Gateway or eCommerce Site
→ Indian Payment Gateway Vs Global Payment Gateway
→ Payment Gateway Integration (Paypal / Payumoney)
→ https:// Security for eCommerce Website
→ Must have Extensions & Plugins
→ eCommerce Website Management Tools
→ Question-Answer to answer your doubts & recapture everything learned.
9. Freelancing & Online Startup
How people earn without Job? What are the requirements? How to become a high paying freelancer? what are online business options available for me? How can I start freelancing or online startup?
→ What is Freelancing / Freelancer?
→ Required Skill & Tools to Start Freelancing
→ Creating Authority as Freelancer
→ Finding & Managing Clients
→ Potential Leads Generation
→ Bidding from Freelance Marketplaces
→ Business Proposal, Invoice & other Templates
→ Marketing Strategy for Freelancer
→ Building a Virtual Team
→ Tools & Worksheet to be Ahead
→ Scaling Your Freelance Business to Startup
→ Legal Docs, Types of Company & Expenses Required
→ (We will share winner strategies - how to start as a blogger>freelancer> startup without money)
→ Question-Answer session to clear doubts and re-capture everything.
10. Digital Marketing Strategies & Tools
What are the secrets of pro digital marketers? What tools and strategies I need? How Agencies manage multiple clients without manpower? What is Automation in Digital Marketing? Download Brochure